EBU and European Taekwondo Union sign partnership deal
The European Broadcasting Union (EBU) and the European Taekwondo Union (ETU) have formed a partnership covering the global multiplatform media rights, services and distribution of the ETU Taekwondo Senior European Championships.
This agreement will guarantee maximum exposure for the Olympic sport of Taekwondo, and the widest possible distribution via the EUROVISION Network.
In May 2014 the ETU Taekwondo Senior European Championships will be held in Kharkiv, Ukraine, with live content for the finals being offered to broadcasters around the world. This EBU-ETU cooperation will furthermore explore new ways of presenting Taekwondo via new media platforms to bring the sport greater visibility worldwide.
ETU President Athanasios Pragalos highlighted the importance of the partnership:
“Our cooperation with the EBU and EUROVISION is, for the ETU, a giant step forward. If we succeed in broadcasting our European Taekwondo Championships within the European continent and even beyond, I am convinced our sport will grow. Taekwondo is a sport for all – young, old, para athletes, whether elite or recreational. As an Olympic sport, the possibilities are unlimited, and we are grateful that the EBU will be our partner for the years to come.”
EBU Head of Indoor Sports Ingolfur Hannesson said: “We are delighted to have created this opportunity to work with the ETU on the development of the Olympic sport of Taekwondo. This cooperation potentially sets a benchmark for partnerships with other small and medium-sized federations, where the multi-services and tailor-made approach of the EBU and EUROVISION fits the differing needs of clients.”